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Korea has not preferred individualism because it has long preferred group culture. However, as times have changed, the culture of taking care of individual life rather than group life has gradually begun to emerge. As a result, various "alone" cultures began to be derived.
== "[https://ift.tt/3dFrZyY honbab]" culture ==
[[File:News about eating alone.jpg|thumb|news about eating alone]]
One of the most prominent group cultures was the dining culture. Korea is used to eating more than two people everywhere. But these days, the word 'honbab' has emerged. It refers to people who eat alone. In the case of buffets and meat restaurants, they often go as a group, and depending on the type of restaurant, there is a level table to check if they can eat alone. In addition, there are now meat restaurants that operate on a one-person basis in line with this change.
=== restaurant ===
As the culture of eating alone spreads, the number of food companies targeting single-person households is increasing. Lee Chun-bok tuna standing bar, which [[Lotte Department Store]] ambitiously introduced, is a typical example. Lee Chun-bok Tuna Standing Bar is a store that Lotte Department Store started planning with "[https://ift.tt/3dE97Ap Lee Chun-bok Tuna]," a famous tuna restaurant in Korea, three months ago, and can go beyond "Honbap" and even "Drink Alone."<ref>Liquid error: wrong number of arguments (given 1, expected 2)</ref>
=== consumer market ===
As the number of single-person households has increased and the consumer market in the field of household snacks for the "Naholo" people who enjoy "Honbab" and "Honbap" that have emerged as a new consumption culture has rapidly increased, trademark applications in this field have also increased significantly.
According to the Korean Intellectual Property Office (KIPO) on the 20th, the number of applications for instant rice brands jumped more than six-fold from 43 in 2013 to 285 last year.
Cooked pizza, cooked soup, and frozen noodle products were only applied for one or two cases in 2013, but last year, they showed a steady increase of 75 cases (147% per year on average), 140 cases (244%) and 86 cases (204%).<ref>Liquid error: wrong number of arguments (given 1, expected 2)</ref>
=== home appliances ===
Samsung Electronics' "The Plate," which debuted as a two-ball model in October last year, is gaining popularity among millennials with many single-person households due to its small size and sensuous design. In particular, as the culture of spending time at home spreads, sales are steadily increasing by 40% per month.<ref></ref>
<br />
== Post Corona period ==
In particular, in the aftermath of the new coronavirus infection (Corona 19), the food culture of several people sitting around the table and eating together is changing faster.
While the demand for single-person menus and private services has increased in the wake of the post-corona era, dining out, including buffet, seems to be shunned by an unspecified number of people.
Recently, as demand for untact has grown and social distance in all areas has become New Normal, sales of single-person menus in the local food industry have soared. Following this trend, the industry is strengthening its single-person menu.
=== corporate transformation ===
==== Samyang ====
Samyang F&B has decided to close all of its buffet family restaurant Seven Springs stores that Samyang Group acquired in 2006. Seven Springs is Samyang Group's only restaurant business, but it is seen as a decision due to the decrease in the number of people visiting buffets due to changes in restaurant trends and the aftermath of Corona 19. CJ Foodville has revised its strategy and is introducing simple foods such as RMR (Restaurant Meal Replacement) products with family restaurant VIPS.<ref name=":0"></ref>
==== Buffet ====
With the demand for buffets falling significantly, the start-up trend in the franchise market is shifting to one-person menus and customized and delivery services. According to a report by Hana Financial Management Research Institute last month titled "Changes in Consumption Behavior brought by Corona 19," card sales related to buffet and business trip banquet services fell 64 percent in the first quarter.
The industry is emphasizing the need to launch a long-term strategy as the food culture in Korea in the post-corona era has changed greatly. Since various methods such as delivery, drive-through, and single-person menu composition are already implemented, it is predicted that it will be difficult for food companies to survive if they insist on the existing method.<ref name=":0" />
==== Lotte ====
Lotte Food is investing 93 billion won to expand its new convenience food line at its Gimcheon plant. Currently, Lotte Food produces dumplings and fried foods through outsourced companies, but the company expects that the expansion of the Gimcheon plant will allow it to produce HMR production efficiency by establishing its own production system. The grand prize winner will invest 102.2 billion won to complete the food R&D center in Magok Industrial Complex in the first half of 2022. After the completion of the Magok Research Institute, the Grand Prize plans to strengthen its R&D capabilities by bringing together existing personnel and facilities at the Icheon Central Research Institute. In addition, it is planning to invest in expansion and automation that correspond to growth of simple food, and expansion of overseas materials and foods.<ref name=":0" />
<br />
== Reference ==
== "[https://ift.tt/3dFrZyY honbab]" culture ==
[[File:News about eating alone.jpg|thumb|news about eating alone]]
One of the most prominent group cultures was the dining culture. Korea is used to eating more than two people everywhere. But these days, the word 'honbab' has emerged. It refers to people who eat alone. In the case of buffets and meat restaurants, they often go as a group, and depending on the type of restaurant, there is a level table to check if they can eat alone. In addition, there are now meat restaurants that operate on a one-person basis in line with this change.
=== restaurant ===
As the culture of eating alone spreads, the number of food companies targeting single-person households is increasing. Lee Chun-bok tuna standing bar, which [[Lotte Department Store]] ambitiously introduced, is a typical example. Lee Chun-bok Tuna Standing Bar is a store that Lotte Department Store started planning with "[https://ift.tt/3dE97Ap Lee Chun-bok Tuna]," a famous tuna restaurant in Korea, three months ago, and can go beyond "Honbap" and even "Drink Alone."<ref>Liquid error: wrong number of arguments (given 1, expected 2)</ref>
=== consumer market ===
As the number of single-person households has increased and the consumer market in the field of household snacks for the "Naholo" people who enjoy "Honbab" and "Honbap" that have emerged as a new consumption culture has rapidly increased, trademark applications in this field have also increased significantly.
According to the Korean Intellectual Property Office (KIPO) on the 20th, the number of applications for instant rice brands jumped more than six-fold from 43 in 2013 to 285 last year.
Cooked pizza, cooked soup, and frozen noodle products were only applied for one or two cases in 2013, but last year, they showed a steady increase of 75 cases (147% per year on average), 140 cases (244%) and 86 cases (204%).<ref>Liquid error: wrong number of arguments (given 1, expected 2)</ref>
=== home appliances ===
Samsung Electronics' "The Plate," which debuted as a two-ball model in October last year, is gaining popularity among millennials with many single-person households due to its small size and sensuous design. In particular, as the culture of spending time at home spreads, sales are steadily increasing by 40% per month.<ref></ref>
<br />
== Post Corona period ==
In particular, in the aftermath of the new coronavirus infection (Corona 19), the food culture of several people sitting around the table and eating together is changing faster.
While the demand for single-person menus and private services has increased in the wake of the post-corona era, dining out, including buffet, seems to be shunned by an unspecified number of people.
Recently, as demand for untact has grown and social distance in all areas has become New Normal, sales of single-person menus in the local food industry have soared. Following this trend, the industry is strengthening its single-person menu.
=== corporate transformation ===
==== Samyang ====
Samyang F&B has decided to close all of its buffet family restaurant Seven Springs stores that Samyang Group acquired in 2006. Seven Springs is Samyang Group's only restaurant business, but it is seen as a decision due to the decrease in the number of people visiting buffets due to changes in restaurant trends and the aftermath of Corona 19. CJ Foodville has revised its strategy and is introducing simple foods such as RMR (Restaurant Meal Replacement) products with family restaurant VIPS.<ref name=":0"></ref>
==== Buffet ====
With the demand for buffets falling significantly, the start-up trend in the franchise market is shifting to one-person menus and customized and delivery services. According to a report by Hana Financial Management Research Institute last month titled "Changes in Consumption Behavior brought by Corona 19," card sales related to buffet and business trip banquet services fell 64 percent in the first quarter.
The industry is emphasizing the need to launch a long-term strategy as the food culture in Korea in the post-corona era has changed greatly. Since various methods such as delivery, drive-through, and single-person menu composition are already implemented, it is predicted that it will be difficult for food companies to survive if they insist on the existing method.<ref name=":0" />
==== Lotte ====
Lotte Food is investing 93 billion won to expand its new convenience food line at its Gimcheon plant. Currently, Lotte Food produces dumplings and fried foods through outsourced companies, but the company expects that the expansion of the Gimcheon plant will allow it to produce HMR production efficiency by establishing its own production system. The grand prize winner will invest 102.2 billion won to complete the food R&D center in Magok Industrial Complex in the first half of 2022. After the completion of the Magok Research Institute, the Grand Prize plans to strengthen its R&D capabilities by bringing together existing personnel and facilities at the Icheon Central Research Institute. In addition, it is planning to invest in expansion and automation that correspond to growth of simple food, and expansion of overseas materials and foods.<ref name=":0" />
<br />
== Reference ==
from Wikipedia - New pages [en] https://ift.tt/2YFsDIk
via IFTTT
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