I dream of horses: Requesting speedy deletion (CSD G2).
Wikipedia emerged when searchable information via Google search was still new to millions online, around 2002. Quickly, Wikipedia earned a high Google ranking for searchable information - so it was easy to discover for most people.
Wikipedia also quickly gained notoriety - with its idealistic and utilitarian message via WikiMedia Foundation, and more and more online users became aware of the message and felt more comfortable linking to it.
Wikipedia emerged when the web was new, naive, and very idealistic. It reflected those ideals the best.
Because Google search is the largest supplier of online audiences to websites, and Google adopted Wikipedia as a trusted knowledge source for web meta data, people use Wikipedia because it is there whenever they need to find, search, or know something online.
Easy access causes people to adopt the website.
It is also free and comprehensive
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