Semiofest

Dr Oldekop:

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'''Semiofest''' is the main worldwide conference series and event on commercial [[semiotics]].<ref>Oswald, Laura R. 2015. ''Creating Value: The Theory and Practice of Marketing Semiotics Research''. Oxford University Press, p. 2.</ref>

The topics covered include the applications of semiotics in [[marketing]], [[brand]] development, [[design]], [[advertising]], applied aspects of [[social semiotics]], [[ecosemiotics]] etc.<ref>Denny, Rita M.; Sunderland, Patricia L. (eds.) 2014). ''Handbook of Anthropology in Business''. Routledge, p. 455, 462.</ref>

==History==
The initiators and first organisers of Semiofest were several British companies and agencies that provide semiotic consultancy. An aim of Semiofest is to bring together the specialists practicing semiotics in marketing and social consultancy, and academics researching and teaching semiotics in universities.<ref>Gabriela Pedranti 2016. Report on Tallinn Semiofest. ''Semiotix''.</ref>

The conference places for Semiofest have been the following centres:
*2012 – [[London]]
*2013 – [[Barcelona]]
*2014 – [[Shanghai]]
*2015 – [[Paris]]
*2016 – [[Tallinn]]
*2017 – [[Toronto]]
*2018 – [[Mumbai]]

==References==


==External links==
[http://semiofest.com Semiofest homepage]

[[Category:Semiotics]]
[[Category:Conferences]]
[[Category:Marketing]]

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